I think its a dope idea. Dude has a crazy mixtape catalogue & these vids give him a chance to reach pple who may not have downloaded his mixtapes.

Each video is basically an ad for HFM2. Total views so far = 770k+. Thats invaluable promo esp for an indie artist.

The videos are low budget so I'm sure it takes 30min or less to shoot... then its off to editing.