After a couple of weeks of trailers, the full commercial from Doritos starring Jack Harlow is finally out today.
Although Missy Elliott was already teased before, the other surprise guest in the ad is Elton John. The Doritos Super Bowl ad chronicles Harlow’s career as a triangle player all the way to an awards ceremony, when Elton John defeats Harlow for the title of “triangle player of the year.” As John makes a brief appearance on stage, an irate Harlow murmurs to himself, “What?”
Watch the full commercial below which also features Sway from Sway in The Morning show and is set to air during Super Bowl on Sunday (Feb. 12).
Doritos will also launch the Doritos Triangle Scheme. “All Twitter users have to do is scan or tap the QR code in Doritos’ tweet on game day to generate their own unique QR code, then tweet it out with #DoritosTriangleScheme, #Entry, and @Doritos get their followers and friends to join in,” the brand announced today. “The more people a fan gets to join the movement, the greater the chance they have to win the $25,000 grand prize. Those who don’t win with the QR code can keep an eye on Doritos’ Twitter feed during the game for more chances to win triangle-themed prizes.”