XXXTentacion’s producer John Cunningham has revealed that the rapper-singer’s old label tried to create new songs with A.I. technology.
The producer was replying to a user on Twitter who tweeted: “Sometimes I think this new XXXTentacion songs are just the label using A.I. and lying.” Cunningham then said that his old label actually tried to do the same. “u bet ur ass the old label asked but I ain’t never letting that happen,” he replied.
u bet ur ass the old label asked but I ain’t never letting that happen
— John Cunningham (@cunningham___) February 3, 2022
It isn’t sure which is the old label that he’s referring to but it could be EMPIRE distribution. There has been chatter in the industry lately about folks using artificial-intelligence software to create new recordings of an artist after the computer software studies the vocals, tone, compositions, instruments etc. of a given artist’s previously released songs.
Most of the artists who are subject of the technology are ones who have passed away. An organization called Over The Bridge recently used AI technology to create “new” songs by Kurt Cobain, Amy Winehouse, Jim Morrison and Jimi Hendrix.
In related news, a documentary on XXX called Look at Me!, directed by Sabaah Folayan will release during the SXSW film festival in March. “Look At Me! explores how Jahseh Onfroy tapped raw talent, a gift for connecting with disaffected youth, and a mastery of social media to fashion himself into SoundCloud rapper XXXTentacion—one of the most streamed artists on the planet,” the synopsis reads.