R&B vocalist Paloma Ford returns with the music video for her latest single ‘All For Nothing’, teaming up with Miami rapper Rick Ross. The song is the official lead single off her 7-track project, X Tapes, out now. The singer shared a clip of it on Instagram earlier this week.
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Paloma expresses her sadness in the visual, depicting a loss with different symbols, including a hearse, a room filled with burning candles, and a death card. The singer says that ‘All For Nothing’ reflects the essence of the overall project. “It’s the climax to a moment where things fall apart, and you have the choice to move past it or bask in the loss. It’s about having that true moment of honesty with yourself,” she continues. “I wanted the concept to be as strong as the lyrics and the message in the song and reflect my journey through love, loss, and the power behind these moments.” Although the music video can be dark at times, in the end, a new beginning awaits.
Watch the music video for ‘All For Nothing’ below.
