Diddy is all set to launch his upcoming music-oriented cable television channel Revolt in July. The channel, which has been created in a deal with Comcast intends to deliver music videos, live performances, news and interviews in an aggressive and different manner. A couple of commercials to promote the channel have been unveiled today.
Diddy defines it as “the first channel created entirely from the ground up in this new era of social media. We’re building this platform for artists to reach an extraordinary number of people in a completely different way. Revolt will be live, like all great moments in television history.“
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