As you know, Big Sean built a studio right in the building of his alma mater Cass Technical High School in Detroit, in collaboration with adidas.
adidas has now captured some of the process and highlighted the good deed in a new campaign called ZX FLUX #ImaginedBy Big Sean which can be watched below. It includes interviews with Big Sean, Principal of the school and others who made this venture a success. Salute to Big Sean!
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