UPDATE: The first week sales projections for the album have gone up considerably, thanks to his VMAs performance and appearance in two Apple commercials. It is now expected to move 325-350k copies on sale and a total SPS of 385-410k.
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The Weeknd released his 3rd studio album Beauty Behind The Madness today after a lot of anticipation Worldwide, largely due to the huge single ‘Can’t Feel My Face’.
According to HDD, early first week sales projections read that BBTM is set to sell 250k in its first week of release. Do keep in mind that these should increase in the next few days. Purchase your copy here.
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