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Videos

Watch Ab-Soul’s Unreleased Video ‘INvocation’

Navjosh by Navjosh
April 7, 2017
Watch Ab-Soul’s Unreleased Video ‘INvocation’

We didn’t get anything new from Kendrick Lamar today as we were hoping but at least there’s something to see from his TDE label mate Ab-Soul.

Kendrick Lamar Shakes Up The Super Bowl With Bold Drake Diss And Surprise Guests
Kendrick Lamar's Super Bowl 59 halftime performance was nothing short of legendary, leaving fans buzzing with surprise cameos and bold moments that took his long-running feud with Drake to new heights. Kicking off with an unreleased song snippet and followed by “Squabble Up” from his latest album GNX, Kendrick immediately set the tone for a game-changing performance. Fans eagerly waited to see if Kendrick would play his diss track Not Like Us, especially with Drake's ongoing lawsuit against him and his label for defamation and harassment. Lamar's performance included an unexpected appearance by SZA and a quirky cameo from Serena Williams, along with Samuel L. Jackson’s comedic interruptions, all building the suspense around the Drake drama. In the middle of his performance, Kendrick turned up the heat, looking straight into the camera and directly addressing Drake with his famous lyrics, “I heard you like them young," as fans held their breath. Despite the tension, Kendrick censored himself when it came time to call Drake a "certified lover boy" and avoided saying “pedophile,” which had been widely speculated. Social media lit up with mixed reactions, with some fans mocking the performance as a "mid mashup" and others noting the intense hostility toward Drake. With the hashtag #KendrickBowl trending, it’s clear that Kendrick’s performance was a cultural moment that pushed boundaries—but has he gone too far, or is this just another chapter in hip-hop history? Only time will tell, and Drake has yet to respond.
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Serena Williams makes appearance during Kendrick Lamar's Super Bowl halftime show
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Here is an unreleased music video for his song ‘INvocation’ which appeared on Soulo’s last album Do What Thou Wilt late last year. It is helmed by talent artist RUFFMERCY who did the incredible drawings on the visuals. According to him, he worked on this particular project for three weeks before the director disappeared and left it hanging. RUFFMERCY did not even get paid for the work by the director or the label. Watch it below.

Sometimes everything doesn’t go according to plan and the music video business kicks you in the ass.
I got approached to draw on this video by the directing crew A+
I spent 3 weeks working on this video as well as adding a few effects and i consider it some of my best drawing to date.
At the end after some small changes the Director disappeared on me. I’m guessing they or the label weren’t that into after all. So much so they decided to not pay me for it.
So 3 weeks full time on this with no release & no money to show for it. Sucks Right.
I hope some of you enjoy… and be careful out there
In the wise words of Q-TIP > “Industry rule number four-thousand-and-eighty
Record company people are shady”
R

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