Drake Breaks One Day Spotify Streams Record with 'More Life'

Every Drake album marks a moment in time and shakes up the entire industry. He’s done it each time he has released a project. Unlike the previous times, fans really didn’t know what to expect with More Life. He kept calling it a “playlist” so most of us assumed that it’s going to be more like a compilation album with only a few Drake songs.

Kendrick Lamar Shakes Up The Super Bowl With Bold Drake Diss And Surprise Guests

Kendrick Lamar's Super Bowl 59 halftime performance was nothing short of legendary, leaving fans buzzing with surprise cameos and bold moments that took his long-running feud with Drake to new heights. Kicking off with an unreleased song snippet and followed by “Squabble Up” from his latest album GNX, Kendrick immediately set the tone for a game-changing performance. Fans eagerly waited to see if Kendrick would play his diss track Not Like Us, especially with Drake's ongoing lawsuit against him and his label for defamation and harassment. Lamar's performance included an unexpected appearance by SZA and a quirky cameo from Serena Williams, along with Samuel L. Jackson’s comedic interruptions, all building the suspense around the Drake drama. In the middle of his performance, Kendrick turned up the heat, looking straight into the camera and directly addressing Drake with his famous lyrics, “I heard you like them young," as fans held their breath. Despite the tension, Kendrick censored himself when it came time to call Drake a "certified lover boy" and avoided saying “pedophile,” which had been widely speculated. Social media lit up with mixed reactions, with some fans mocking the performance as a "mid mashup" and others noting the intense hostility toward Drake. With the hashtag #KendrickBowl trending, it’s clear that Kendrick’s performance was a cultural moment that pushed boundaries—but has he gone too far, or is this just another chapter in hip-hop history? Only time will tell, and Drake has yet to respond.

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But what we ended up getting was 16-17 new Drizzy songs and we can’t really complain. More Life also had a different roll out than his last studio album, VIEWS. It was premiered on OVO Sound Radio on Beats 1 on Saturday but went live on all streaming services including Apple Music, Spotify and TIDAL immediately after.

Today, Spotify has announced that Drake has broken their records once again. More Life was streamed a shopping 61.3 million times on the service, breaking the previous one day streams record set by Ed Sheeran’s recent release, Divide (56.7m). The Toronto rapper has also surpassed Ed Sheeran’s one day artist stream records — 76.4 vs. 68.7 million.

Remember that these are Spotify numbers only. With Apple Music and other services included, the total streams count could well surpass 100 million. Just a few days before More Life released, Spotify had revealed that Drake is the first act to hit 10 billion streams on their platform.

UPDATE: The first week projections for the album are in. Read full report here.