B.o.B has released his new album Ether with little promotion but tonight that should not be a factor in us deciding whether to play it or not. From being one of the hottest artists in Hip-Hop at one point to being sidelined as just another rapper, Bobby Ray has seen it all. But he’s not letting it affect him.
The Grand Hustle rapper’s fourth studio album comes following several free mixtapes like AIR, WATER, FIRE and EARTH. This time, he has a solid list of celebrities helping him out including Lil Wayne (on the standout track ‘E.T.‘), Usher, CeeLo Green, Big K.R.I.T., T.I. and Ty Dolla Sign. The first single ‘4 Lit’ featuring Tip and Dolla Sign has been out for a minute, and unfortunately, didn’t blow up like it should have. Hopefully, the recently released music video will help get the song some attention.
Fans will be able to catch B.o.B on his Elements tour this Summer which kicks off June 8 in Jacksonville. Stream Ether below via Apple Music or YouTube.