Rich The Kid Releases New Song & Video ‘Bring It Back’

Rich The Kid released his debut album The World is Yours in March, featuring guest appearances from Kendrick Lamar, Lil Wayne, Future, Offset, Rick Ross and more. But he’s already cooking his next project.

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Rich The Kid is the boss of his label Rich Forever which houses artists like Jay Critch and Famous Dex. Together, they are readying the release of fourth installment of their Rich Forever mixtape series. Rich The Kid launches the campaign today with the new single and accompanying video, ‘Bring it Back’. Watch him show off his expensive lifestyle below.

UPDATE: The video was taken down soon after it came out last month. Here goes the official version.

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