The trends in the music industry keep evolving and changing. The latest one is releasing a lead single off an album up to months after it has hit stores. We are seeing it happening the most with Hip-Hop releases.
Huncho Jack, the duo made of Travis Scott and Quavo released their joint album Huncho Jack, Jack Huncho on December 21 which went on to move 90k copies in the first week. It was almost like a surprise drop with no lead single released prior to the street date.
Scott and Quavo have now decided to push the Takeoff featured ‘Eye 2 Eye’ as the lead single off their project. It is currently being promoted on radio, receiving 29 adds on the Urban format this week. It is being pushed to as many playlists as possible on various streaming services as well. The three had performed the song on Jimmy Kimmel live last month.
Is it a good choice? You can stream the song below.
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