New Video: Dice Soho – ‘SSP’ (Feat. Ty Dolla Sign & Desiigner)

UPDATE (May 23): The music video has been released today. Directed by Picture Perfect.

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Veteran producer and engineer Mike Dean, who is best known for his excellent work with Kanye West and rest of G.O.O.D. Music, started his own label N.W.A. last year and signed Texas artist Dice Soho as the first artist.

Dice has put out a few songs in the past but tonight, he’s aiming big with the new tune ‘SSP’ where he has enlisted Ty Dolla Sign on the catchy hook and G.O.O.D. Music’s Desiigner on the guest verse. Check it out below.