After years of success as an independent music label owner, Lecrae is expanding his business to tech.
The GRAMMY winning artist has announced his partnership with Oust Labs, a full-service agency that converts ideas into enterprises and through that, investment in MXD, an audio tech service. With MXD, anyone can create professional high-quality mixes for songs, podcasts, or commercials. All you need to do is upload your tracks, choose your sound profile and for less than a hundred dollars, you can get a fully mixed professional audio delivered to your inbox in 48 hours or less.
The service is handy for indie artists, A&R executives, producers, podcasters, editors and film creators. “We’re in a time in history where technology is providing solutions for nearly every field. The entertainment world needs these solutions and I’m committed to making sure they are affordable and accessible,” says Lecrae.
MXD is founded by Jacob “Biz” Morris, a Grammy Award-winning engineer and audio mixer. “Before MXD my inbox was flooded with requests for services, but at rates, I couldn’t commit to,” explains Morris. He added that Oust’s support has been instrumental in launching his brand. “Their team pushes the boundaries on creativity,” he said. “Oust’s branding is amazing and the team is phenomenal!”
Lecrae is working on a new project at the moment. He shared his excellent new single ‘California Dreamin‘ a couple of weeks ago.